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The specific reasons for outsourcing all or part of your sales operation are many and varied and as unique to you as your company, your products or services, your experience, expectations and desired results.
In general terms and based upon a large number of successful engagements, Aorta Sales undertake outsourced sales for four main types of company / situation:
1. Small / medium Sized Enterprise companies (SME's) who do not have the experience, expertise, bandwidth, desire, wherewithall or cash to recruit, retain, incent, motivate, manage, train, coach, inspect, reward, discipline and possibly replace their own sales resources.
2. Technology driven companies, who are developing, or have brought to market, technologically innovative, exciting, superior, perhaps even 'world beating' products.The product is completed, the 'backs are slapped', congratulations exchanged, the champagne is popped, the fundamentals of marketing and promotion have perhaps even been completed, but the sales just aren't happening!Why are customers just not beating a path to our door?
3. Companies striving for new or export markets. Aorta sales maintains reciprocal links with sales related organisations in 22 different countries around the world facilitating a speedy and efficient penetration of new markets, new areas, new sales.
Aorta Sales can many manage inward sales into the UK and Europe for non-resident companies to spearhead commercial success without the costs, in time and money, of creating a local office and as importantly, establishing a taxable presence in the market. For UK companies wishing to export to new markets Aorta Sales have a wealth of experience and reference clients, selling into Australia, Canada, China, Europe, Japan, South Africa and the USA.
4. Larger, 'blue chip' companies most probably already with their own sales force. Aorta Sales can run parallel sales to benchmark the primary sales team, or Aorta sales can provide specific interim resources to launch a new product or service, or sell existing products / services into a new vertical or geographic market.
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